Friday 30 September 2011

Alignment

This is an exercise on Alignment. I have take the same information and used different layouts/justification to create different effects. Different leading has also been use to suggest what the text is describing. The layouts focus on different aspects within the same text.



My response to the text: I both agree and disagree with aspects of the paper called ‘The Crystal Goblet, or Printing Should Be Invisible by’ Beatrice Warde. At times I do think writing should be invisible and unobtrusive, as Warde suggests, such as in a legal document where the information is the important part and it is essential that the message is accurate, but in other cases the text can sometimes be an element of the image or idea which a piece of work or print is trying to portray. For example in an advertisement the type may suggest a theme, degree of formality, or even humour. It might also give an insight into what the work or piece is about and should not just fade away into the background as the paper suggests. If the purpose of the piece of text is to give pleasure, for example a children’s story, rather than having a more functional purpose, then an aesthetically pleasing type might be part of the overall experience. Therefore I think the use of a certain typeface is completely dependent on its purpose, function and audience.  

Feedback: Leading in the second example has been fixed.




2 comments:

  1. Nice work here, but something weird's happened with the leading in the 2nd one. Where is your reflection on the piece of text? That was part of the exercise.

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  2. I up dated my post with the reflection a couple weeks ago, along with the changes to other posts as well :)

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