This is the ampersand I have chosen from the font Coming Together. The symbol is sans-serif and has a bold line weight. This thick line weight makes the symbol very full and gives it a solid appearance but on the other hand the smooth curves within the symbol do tend to soften the harshness of this effect. The ‘ET’ is very legible and the two letters join in a fluent smooth transaction. This makes the piece sit well as a whole and again emphasises its function as a joining word.
If this symbol was a person I think they would be a very happy person indeed. The symbol has a comic sort of look and creates a happy feeling. The smooth transition between the letters represents the person’s smooth talk and funny personality. This person would always want to be centre of attention as it is bold and stands out from the crowd. The joining of the letters and way they hug each other shows the person would have a caring sensitive side hidden behind this comical, in your face first impression.
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